Eventually everything connects: people, ideas, objects. The quality of the connections is the key to quality per se.
I'm a human designer, obsessed with behavioral psychology and connecting the dots to understand the bigger picture at play; A natural systems-thinker, always seeking to understand the components before I consider adjustment.
I'm analog and digital, rationally logical yet irrationally instinctive. I value the power of language, the importance of context, and the sophistication of subtlety.
Many tell me that my strength is re-framing - the ability to comprehensively understand an environment and to shift how the problem could be perceived and addressed. I ask ‘why’ a lot.
Particular in nature, (my style is immensely valuable in times of being prepared), I’m quite allergic to being idle, hasty, or ignorant. I care about ideas that are bigger than their creator; for people with strong backbones and integrity in who they are and what they represent.
Raison d'être matters a lot to me.
Over the last 10 years, I have worked with leading consumer, enterprise, and lifestyle brands, and have crafted a pragmatic (and proven) design process to help product teams discover and present their value through their product experience.
Having founded and sold two design agencies, restored a car from scratch, and row competitive crew, I still find time to be a musician, an avid writer, a keen traveler, always seeking to be a better version of myself in order to find my place in the world.
Personally, I'm a musician, an avid writer, keen traveler, and always seeking to be a better version of myself in order to find my place in the world.